The Digital Advertising Specialist will be responsible for:

• Planning and managing digital advertising campaigns. Designing, executing, and optimizing campaigns across Google Ads, YouTube Ads, and Meta Ads (Facebook and Instagram), with a particular focus on targeting a premium, international audience;
• Continuous implementation and optimization. Running A/B tests on ads, creatives, and landing pages; analyzing performance data to improve conversion rates and return on investment (ROI);
• KPI monitoring and reporting. Closely monitoring key metrics and lead quality; preparing weekly and monthly reports with strategic insights for the marketing team and company leadership;
• Collaboration with the creative team. Working together to define visual content and copy consistent with the brand’s luxury positioning and campaign objectives;
• Advertising budget management. Efficiently allocating and optimizing budgets across multiple platforms, ensuring maximum return on investment.

• The opportunity to be the key person in the company dedicated to managing online advertising campaigns;
• A highly professional, creative, and dynamic environment, with a top-tier digital positioning;
• A clear path for professional growth, allowing the candidate to develop both technical and cross-functional skills and advance within the company.

The ideal Digital Advertising Specialist profile has:

• At least 3 years of experience in similar digital advertising roles, preferably in the luxury or real estate sectors;
• In-depth and proven knowledge of Google Ads, YouTube Ads, and Meta Ads Manager;
• Specific education in digital communication, marketing, or web marketing (degree, master’s, or professional courses);
• Excellent command of both Italian and English (knowledge of additional languages will be considered a plus);
• Good knowledge of the Adobe Creative Suite.

• Full-time position with a permanent employment contract;
• High-level, dynamic, and fast-growing professional environment;
• Ongoing training on company processes, tools, and best practices;
• Opportunities for professional growth and advancement into roles with greater responsibility.